>> MIM Speaks
ISSUE OF FINANCING FAMILY BUSINESSES
MAY 4, 2002 (P.B3) -
NEW STRAITS TIMES
FINANCING hag remained a problematic area for owner-managed
businesses in Malaysia. This was reflected in a recent
survey jointly conducted by the Malaysian Institute of
Management and Shamsir Jasani Grant Thornton.
With the pressures of globalisation and new technology fast
setting in, many family businesses face the harsh reality
of having to revamp themselves, improve facilities and
upgrade their human resource skills and competence if they
are to stay competitive.
All this requires funds. However, family businesses are
generally relatively small and uncertain in profit
sustainability. Thus they often find limited avenues to
obtain funding for their businesses.
The survey also found that the majority of small and medium
family businesses use mainly family funds for business
development. They rely less on funding from the financial
institutions than the larger enterprises do.
There are a number of reasons for family businesses to
confine funding to only family members. One is their
concern about losing control if they were to involve
outsiders in financing the growth, of their businesses.
In fact, more than half (62 per cent) of the small-scale
enterprises surveyed expressed this concern.
Another reason for family businesses not seeking funding
outside the family, has to do with their founders. They
generally lack the technical education, first-hand
knowledge and, experience in s6curing financing.
As a result" they face difficulty in obtaining the
necessary funds and are often unaware of the availability
of the many government-assisted fundings.
As growing a business requires continuous funding, the
founders need to overcome their weakness in and their
attitude toward financing. They need to acquire a good
foundation in financial management to enable them to
understand the risks and trade-offs, to look out for, as
well as how much money to get and from whom.
Developing a fund-raising strategy and obtaining funding
can be a hazardous task. It can commit the company to
actions that incur costs and consequences that may enhance
or inhibit future financing efforts as well as the
stability of the company.
Each source of funding has particular requirements and
costs, both apparent and hidden, which have serious
implications for the future of the company.
Also, the availability, the amount and the cost of each
source of funds will depend on the stage of the company's
life cycle and the potential of the company.
Sourcing equity funds: Usually, funds from family and close
friends will become insufficient to meet the financing
requirements generated beyond the early stage of a
business.
Giving up part of the control of the business may be a
small price to pay in exchange for business growth through
injection of equity funds from ' outsiders.
However, founders of businesses are often at a loss as to
where to find these investors.
In Malaysia, as in most other countries, there are many
high net worth individuals who are looking for ways to
invest their surplus funds. They could be professional
advisers, business acquaintances, past employers,
customers, suppliers; and professionals like doctors and
architects.
These investors are an important and suitable source of
fund for the development stages of high potential firms and
the early stage financing of medium-scale family business
firms.
Unlike venture capitalists, they are not that rigorous in
their evaluation and stringent in their requirements,
especially when investments are only between RM50,000 and
RM500,000.
Most are prepared to, invest in a business on the basis of
personal relationships with the founder or if ,the founder
can convince them of the potentials of the business.
To widen the access of family firms to these investors,
professional firms like accounting and legal firms may
consider maintaining a register of their wealthy clients
who are interested in, such opportunistic investments and
match them up with businesses looking for sources of equity
funds.
In the US, these wealthy individuals, who invest more or
less regularly in start- up or early growing firms are
called "angels."
Many of these "angels" have become millionaires from their
investments in family firms which have grown into sizeable
firms like McDonald's, Hewlett Packard, IBM, Apple and
Microsoft.
If the Government is convinced that family firms are an
important engine of economic growth, it will examine ways
to spawn the growth visibility of similar "angels" in
Malaysia like it is doing for venture capitalist firms.
Problems in sourcing debt financing: There are cases where
the founders, unwilling to sacrifice part of the equity to
outsiders, actually finance their business with a great
deal of debt.
While this may be possible although unlikely, it is unwise
to do so. A new and growing company is a consumer of
capital and can ill afford to make regular payments of
interest and principal required with debt financing.
Many businesses that are heavily debt financed find
themselves constantly undercapitalised and have continual
cash flow problems. These problems will doubtless occupy
the time and attention of their management to the detriment
of the, development and growth of the business.
Many new and growing firms in the survey also expressed the
difficulty of obtaining finance facilities from financial
institutions, especially in the first three years of their
existence.
This probably explains why some of the small and
medium-scale businesses in the survey rely less on funding
from financial institutions than the large-scale
enterprises.
The Malaysian Government has, over the years, established
numerous funds and grants to help small and medium- scale
firms commercialise their research and development, improve
their competitiveness and develop new markets in emerging
countries.
Yet many family firms, especially the small and
medium-scale in the survey, complained about the problem of
securing, funding for their businesses.
This could only suggest that they are not aware that these
funds and grants are available to them. Or they have
difficulties making out their applications to comply with
the processing procedure. Or it could even be that the
approving criteria are too stringent.
This suggests that the governing agencies administering
these funds and grants could help by reviewing their
application and processing procedures and approving
criteria and making them more customer friendly.
Ways could be found to educate, the family businesses on
the availability of these grants too. On the same note, the
chambers of commerce and other trade associations might
organise seminars to inform their small and medium-size
members on these funds and grants and possibly train them
to evaluate their eligibility and how to make out their
cases to get these funds and grants.
Some family firms also complained of delays in getting
their applications processed by financial institutions.
Some had had their applications rejected.
Bank Negara Malaysia's initiative in requiring banking
institutions to publish a Client Charter goes a long way
towards facilitating family firms in applying for loans to
finance their business. The Client Charter, which
stipulates the documents and information needed by banking
institutions to process a loan application, also includes
the eligibility criteria for obtaining loans, the
definition of project viability and the time taken by the
banking institutions in processing a loan application.
This will make family businesses better informed and adept
at providing the necessary information to expedite the
processing of their loan applications as well as save them
the bother of applying for loans that will not be approved.
Small to medium-size industries (SMIs) are among the
driving forces in the economic growth of a country.
They provide important link ages to export-oriented
industries and are often the predecessors of big successful
firms in addition to providing employment to a large
portion of the workforce.
Therefore, SMIs, particularly family firms, should not be
handicapped or starved in securing funds, a key resource,
to business growth.
Government initiatives and efforts by the chambers of
commerce and business associations are important approaches
which will help to eliminate a key hindrance to the
progress and growth of the family firms among the SMIs.
Indeed, such support should be sustained if family firms
are to contribute significantly to the country's economic
growth.
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