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CHANCE TO TURN IDEAS INTO BUSINESSES
NOVEMBER 5, 2000 - THE STAR
                                                                                                           
ON Tuesday, Venture 2001 will be officially launched. Jointly                                                                                         
organised by Mesdaq, McKinsey and the Malaysian Institute of                                                                                          
Management, Venture 2001 is a business plan competition                                                                                               
seeking to convert potential ideas into actual business,                                                                                              
attracting capital into start- up companies and fostering an                                                                                          
entrepreneurial environment in Malaysia. Priority will be                                                                                             
given to businesses relevant to the opportunities of the new                                                                                          
economy.                                                                                                                                              
                                                                                                                                                      
We have no shortage of ideas, business ecumen or funding. But                                                                                         
we do have problems bringing the three together.                                                                                                      
                                                                                                                                                      
In the 1999 Pikom awards, a young 26yearold medical doctor won                                                                                        
an award for a technical idea, but had no business sense nor                                                                                          
sufficient funds to convert the idea into a business                                                                                                  
proposition.                                                                                                                                          
                                                                                                                                                      
MBA students of the Malaysian Institute of Management                                                                                                 
regularly "create" a new business as part of their academic                                                                                           
requirements, nut fall short of actual execution.                                                                                                     
                                                                                                                                                      
Bankers and venture capitalists seek out new business                                                                                                 
opportunities, but supporting business plans are not well                                                                                             
constructed.                                                                                                                                          
                                                                                                                                                      
As a result, the number of well thought out start-up companies                                                                                        
with good prospects for growth and ' eventual public listing                                                                                          
is relatively small for a country anxious to embrace the new                                                                                          
economy and to drive towards development.                                                                                                             
                                                                                                                                                      
Supporting the entrepreneurial spirit and translating it into                                                                                         
value creation business companies is not a new concept. In the                                                                                        
United States, several business schools have organised                                                                                                
business plan competitions to route students to                                                                                                       
entrepreneurial activities.                                                                                                                           
                                                                                                                                                      
In New Zealand, the Great New Zealand Business Venture                                                                                                
recently attracted 1,450 entrants. Singapore's Start-Up                                                                                               
Singapore is a national techno-venture business plan                                                                                                  
competition organised by the National University of Singapore                                                                                         
Centre for Management of Innovation & Technopreneurship and                                                                                           
the National Science & Technology Board to foster interest in                                                                                         
and give impetus to technology-based start-ups.                                                                                                       
                                                                                                                                                      
The outcomes of such competitions have been most encouraging.                                                                                         
For example, a 1996 German initiative resulted in the creation                                                                                        
of 30 companies and raised more than RM250mil in venture                                                                                              
capital fund. A similar initiative more recently in India                                                                                             
raised more than RM75mil for the top 15 business ideas                                                                                                
                                                                                                                                                      
Learning from the experience of other countries, Venture 2001                                                                                         
will reach out to the prospective stakeholders - venture                                                                                              
capitalists and sponsors, students and entrepreneurs, coaches                                                                                         
and mentors, advis~6rs' and judges - to define the convergence                                                                                        
of interests in propelling Malaysia's technology drive at                                                                                             
ground level.                                                                                                                                         
                                                                                                                                                      
Conceptually, there are three phases in the competition. Phase                                                                                        
one delivers a business idea with a focus on the product or                                                                                           
service, and its contribution to customer value. The idea will                                                                                        
be screened for vision, practicality, scalability and team                                                                                            
commitment and skills. Submission (of approximately five                                                                                              
pages) is by December 2000, and prizes will be awarded for 10                                                                                         
best ideas valued at RM2,000 each.                                                                                                                    
                                                                                                                                                      
Phase Two delivers a draft business plan with a focus on                                                                                              
market strategy. Successful ideas will be coached to business                                                                                         
plan stage with special attention to market potential,                                                                                                
customer, alliances and funding. Submission of the draft                                                                                              
business plan (of approximately 20 pages) is by March 2001                                                                                            
and, again, prizes will be awarded for the best 10 business                                                                                           
plans valued at RM3,000 each.                                                                                                                         
                                                                                                                                                      
Phase Three delivers a detailed business plan ready for                                                                                               
financing and implementation. It is the prerequisite to the                                                                                           
business start-up, and submission of the plan (of                                                                                                     
approximately 30 pages) is by May 2001. The winner will                                                                                               
receive RM30,000, the second prize RM20,000 and the third                                                                                             
RM10,000.                                                                                                                                             
                                                                                                                                                      
As the exercise is to establish a culture of entrepreneurship,                                                                                        
it is hoped that Venture 2001 will not be just an event, but a                                                                                        
stimulus to all stakeholders to give more attention and                                                                                               
allocate more resources towards, institutionalising business                                                                                          
start-ups.                                                                                                                                            
                                                                                                                                                      
For example, universities and colleges can not only encourage                                                                                         
their faculty and students to take part in the competition but                                                                                        
also, perhaps more importantly, Introduce courses on                                                                                                  
entrepreneurship and business startups, establish information                                                                                         
centres with linkage to experienced entrepreneurs, and create                                                                                         
entrepreneurs clubs.                                                                                                                                  
                                                                                                                                                      
Likewise, venture capital companies can not only sponsor the                                                                                          
competition and help assess the business plans, but also                                                                                              
conduct regular entrepreneurship forums so that aspiring                                                                                              
entrepreneurs can have a heady platform to make their                                                                                                 
presentations to solicit funds.                                                                                                                       
                                                                                                                                                      
Other players, like business start-up experts and                                                                                                     
entrepreneurs, can contribute beyond evaluating business plans                                                                                        
and network with competition participants to leading courses                                                                                          
at universities, and holding regular events to promote                                                                                                
networking between experienced and aspiring entrepreneurs.                                                                                            
                                                                                                                                                      
The acid test of a business start-up is commercial viability                                                                                          
and sustainability. Venture 2001 will force this consideration                                                                                        
to be assessed upfront and at every phase of the competition.                                                                                         
                                                                                                                                                      
If an idea can convince the judges, pass the scrutiny of                                                                                              
bankers and venture capitalists, and win the business plan                                                                                            
competition, the prospect of public listing is indeed very                                                                                            
good.                                                                                                                                                 
                                                                                                                                                      
As the market is the determinant of financial success, Venture                                                                                        
2001 is open to all entrepreneurs, professionals, students and                                                                                        
academics with a passion for creating a technology e-commerce                                                                                         
related business, irrespective of age, race or gender.                                                                                                
                                                                                                                                                      
It is advisable to compete as a team of four participants with                                                                                        
a combination of talents in technology, business, finance and                                                                                         
markets.                                                                                                                                              
                                                                                                                                                      
Just log on to www.venture.com.my to register and to obtain                                                                                           
more details. It costs nothing to participate.                                                                                                        
                                                                                                                                                      
The common interest of Mesdaq, McKinsey and MIM is to                                                                                                 
establish a climate that stimulates more business start-up to                                                                                         
contribute to wealth creation of the knowledge economy of                                                                                             
Malaysia.                                                                                                                                             
                                                                                                                                                      
 

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