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MANAGING WITH SOUL KEY TO FUTURE SUCCESS
FEB 28, 1999 -
THE STAR
THE scientific and technological advancements have been made
possible by the increasing specialisation of human knowledge
that has led to breakthroughs in physics, chemistry, IT and
medical sciences.
The human intellect is challenged and teams of brilliant
researchers applied IQ to specify the issue and to drive it to
new discoveries, innovations and applications. The application
of IQ has, undoubtedly, been responsible for much of the
success of mankind on the scientific and technological front.
All institutions of learning from kindergarten to university
pursue IQ and graduates are discriminated by the class of the
degree or the grade of the school certificate.
There is the mistaken notion that as high IQ produces good
academic scores, it is the key to success. But is it? Yes, if
one's career is in research; yes and no if one's success in
life depends also on other factors.
In the world of business in which teamwork is the definition
of the word management, IQ can secure the job but does not
guarantee the promotion. The other factor, recognised for so
long by Asian businesses, is emotional intelligence (EQ),
which is now only making an appearance in Western literature.
The core of EQ is the ability to relate with people through
interpersonal skills. EQ is the requirement of leadership,
particularly during tough, uncertain and turbulent times.
While IQ conveys a sense of arrogance, EQ suggests empathy
with others.
In political processes, it is EQ that really counts and
explains why President Joseph Estrada, man of the people, not
a man associated with high formal education, was elected to
the highest office in the Philippines.
Throughout the world, educational systems and learning have
been biased towards the development of IQ. In Asian societies
this bias has been most pronounced from the mandarin
examination process of old China to the elitist schools of
Japan, Singapore and Hong Kong.
In many cases the pursuit of academic grades has been achieved
at the expense of all other pursuits. Yet, for a long time
Cecil Rhodes and other benefactors had recognised that the
rounded person is the superior being and scholarships in their
names have insisted on a display of excellence in other
pursuits.
These other pursuits generally related to extra-curricular
activities of the likes of debating, union presidency, the
uniformed groups and the sports field. These areas of
non-academic activities are the laboratory for developing EQ.
In more recent times, adventure learning, team-building
exercises and sensitivity training contribute to developing
EQ.
There is yet a third challenge for the manager of the future.
Business practices have been open to challenge fuelled by a
series of continuing scandals of the likes of Lockheed and the
urgent call for transparency, ethical behaviour and
accountability.
Globalising business opens new frontiers for bribery and
corruption, opting for short-term solutions at the expense of
ecology, safety and equal opportunity. And managers are being
sucked into a culture of materialism with the loss of soul.
Recognising that the nobility of a profession lies in its code
of ethics, where is the nobility of management as a
professional practice? Towards this end, responsible companies
are devising a code of behaviour for their managers and
schools of business are beginning to introduce business ethics
into their curriculum.
The notion that in business there is the line between right
and wrong, between what can be done and what cannot be done
and between good and bad behaviour has come.
The defining characteristic for such behaviour is spiritual
intelligence (SQ) and the quality is the ability to discern
proper from improper conduct and to act accordingly. While
thereat religions espouse SQ, the concept is non-religious and
applies to all managers, whether deeply religious by
conviction or free thinker by choice.
Managing with soul is the new frontier of management. To
harness the spirit of Man for the betterment of society
through continuing economic and social development is Man's
destiny. But Man has been blinded by intellectual arrogance
and has oftentimes exploited emotional sentiments for narrow
and selfish interests.
The legacy of parents to children is as much the inheritance
of core values as the transfer of wealth. Core values cannot
be transmitted by talk, they have to be inculcated by deed.
Likewise, the legacy of a chief executive is not just the
economic prosperity of the company; it has a lot to do with
the evolution, development and reinforcement of a corporate
culture that sets it apart as a noble, trustworthy and honest
organisation.
The future will, indeed, be very different from today. Key
indicators suggest that change will move exponentially,
competition will intensify, customers will more demanding and
that only value-driven goods and services will prevail.
The challenge for management is to prepare managers to master
the uncertain future. The pathway towards such mastery is to
maintain the IQ drive, particularly in the application of
technological tools, enhance EQ relationships, especially in
non-hierarchial settings, and promote SQ values that will mark
the organisation as worthy to do business with.
* This article is extracted from the concluding chapter of the
book Management in Malaysia published by MIM and available in
bookstores now.
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