>> MIM Speaks
POWER NEEDS TO BE APPLIED SKILFULLY
FEB 02, 1997 -
NEW STRAITS TIMES
ON Jan 19, this column carried an article on "Exercising Power
as a Manager".
A couple of readers called MIM to say they are interested in
having a little more information on the five sources of power,
how they are usually applied in the workplace, the advantages
or disadvantages of use of each power-base, and how
differently are they applied on different individuals.
Let us restate the five sources or bases of power:
1. Referent power, also known as personal power, charisma or
even magnetism.
2. Position or legitimate power, also referred to as
authority.
3. Reward or resource power, as in the right to reward or
allocate resources to the subordinates.
4. Coercive or physical power, also including the use of
threats or the instilling of fear in the workers
5. Expert power, also referred to as knowledge or information
power.
1. REFERENT POWER:
IF you have charisma or magnetism, then you have a rather
unique power to influence. Usually, personal power exudes from
individuals who are very successful, rich and influential,
very popular (for instance, film stars), or ordinary people
who are good-looking and are self-assured.
The classic example in modern history of someone with great
personal power was Grigori Rasputin. He had tremendous
influence over the Russian Tzarist court of Nicholai II in the
1910s. Many modern-day religious charlatans have this power to
manipulate the naive.
The application of personal power in organisations, as in
other social situations, depends very much on the value
systems of the individuals. For instance, selfish and
manipulative superiors will use this power-base to get
subordinates to perform tasks that are personal in nature. It
is unethical because the work may be carried out during office
hours and they do not contribute towards achieving
organisational goals.
On the other hand, managers who are loyal to their employers,
or who are ethical will use this power to motivate their
subordinates to achieve greater heights for the company. When
subordinates become willing followers of a manager, it may be
a case of high employee respect for their manager and the
faith that the manager also has the long-term interest of the
workers at heart.
Managers who use their influence in this manner are extremely
rare. The American poet Ralph Waldo Emerson wrote, "all
sensible people are selfish". And how managers exercise power
is a measure of their selfishness or altruism.
2. POSITION POWER:
IN the case of position as a Iegitimate power, the manager is
entitled to certain rights by virtue of the title he holds.
But as soon as the title is taken away, he becomes powerless
unless he has other sources of power such as expert or
personal power.
Position power comes from both the backing of the boss and the
rights the title holds. For instance, in established
western-oriented companies, a department manager has the
authority over and access to the following:
(a) Decision-Making: If the department is a profitcentre, the
manager has a lot of say in the way the department is
organised or run, especially if he is capable of generating a
healthy return. He has credibility in the eyes of both
management and subordinates.
(b) Information: Managers have access to more information than
those at lower levels of the hierarchy. Proximity to the boss
and top management usually mean access to certain privileged
gossips especially "political intelligence". On the other
hand, if a manager has no access to the inner circle of top
management his credibility among his subordinates is reduced,
and therefore less influential.
(c) Management Meetings: A manager's presence in management
committee meetings and other informal top management
gatherings provide him the opportunities to express his views
and influence. In such meetings he can, if he chooses, support
or disagree with certain plans or strategies.
Official positions therefore provide the managers authority
over the resources put under his change. There are times when
a manager may not get the support or backing from top
management. When this happens the manager's ability to
influence becomes greatly reduced. He will be bypassed and
ignored, even by his subordinates.
In many local companies, position power is deliberately left
to be vague and unclear. One way some owner-bosses do this is
to have no formal organisational chart. Without such a chart,
a manager is unclear as to the domain of his authority.
Managers are therefore forced to obtain approval from the top
on a case-tocase basis.
Most managers exercise their position power in the following
ways:
(i) Force or Threats: Physical force is no longer an
acceptable show of power nowadays. What is very prevalent is
the use of threats to instill fear in the minds of the
subordinates. If the manager himself has little power to
reward or punish, he will threaten to report any disobedience
to the top, or submit a very unfavourable written report when
performance-appraisal time comes around.
(ii) Rules or Regulations; Most organisations rely on rules
and regulations (including company policies) to get their
workers to perform. We all are aware that chaos will set in if
an organisation cannot enforce its rules and regulations.
In most organisations, managers have great power to enforce
rules and policies. It is a rather convenient way for top
management to use managers as "nasty guys" as the enforcement
of rules can be an unpleasant task.
While most subordinates have a healthy respect for their
managers it may become disrespect if the latter do not know
how to exercise position power. Some know only how to give
orders or shout people down. They are unable to use their
charm or persuasive powers to motivate or encourage.
Managers who are more perceptive learn over time the art of
using a combination of power bases, in addition to their legal
authority. For instance, respect and credibility from their
subordinates give managers much personal influence. A lot of
credibility comes from a manager's ability to handle difficult
problems or situations. More respect is earned if the manager
is sensitive and fair enough to consider the genuine needs of
the workers. In this manner, a healthy rapport between manager
and workers allows work to be carried out efficiently and
effectively.
Compliance by subordinates to a manager's instructions is one
of the ways workers respond to authority.
The other reasons people respond to power from the top: (i)
admiration or respect for the superior; and (ii) agreeing
because the orders are in line with the individual's own
thinking or ideas.
But what is often the case is grudging compliance from
workers. In extreme cases, grudge turns to frustration and
anger. When this happens, they can be destructive to an
organisation's effectiveness.
Such negative power is an illegitimate use of power by
frustrated workers. Common examples are a deliberate
distortion of information to create havoc, delaying tactics,
destruction of information or company assets, or sabotage like
throwing a dead lizard or broken glass into a food-processing
line.
It is useful to note that in organisations as well as in all
social situations, the use of power is not merely a top down
phenomenon. Power flOws in all directions, top down, bottom up
and side ways. Failure to realise that workers have
tremendous potential (though latent) negative power is
inexcusable as far as managers are concerned. In other cases
it may be misjudgement or an under estimation of the latent
negative power.
A case in point is the five-and-a-half week long labour unrest
in South Korea over the controversial labour law passed on Dec
26, last year. The Union protests and strikes may go down as
the biggest in South Korea's history.
3. REWARD POWER:
IN most organisations, there is a tendency for position and
reward power to overlap.
If a manager has little backing from top management (which is
an invisible power-line) and his official position does not
carry the right to increase salaries, promote or allocate
resources such as monetary expenses, materials space, staff
and time, he is a toothless tiger.
To be effective as a manager, he will then have to rely on
indirect power, or coercive power, cetera.
Very often, because companies are reluctant to make clearer
what legitimate or reward powers managers have, they resort to
covert tactics or engage themselves in office-politicking.
Currying, favour in order to get the boss or senior manager's
backing is one of the most common practices in Malaysian
organisations. It is not uncommon in Malaysian organisations,
including subsidiaries of multinational companies, to have
secretaries to General Managers or CEOs whose powers are
equivalent to a dowager.
On the other hand there are employees (though a small
minority) who dislike the notion that money can buy their
loyalty or hardwork. To such subordinates, the manager cannot
dangle rewards like carrots to rabbits. But again, it is human
greed or desire for materialism that drives consumerism that
enables factories and offices to provide jobs for the
millions.
4. COERCIVE POWER: COERCIVE power is also called "physical
power". Organisations today frown on managers who bully the
weak. What is more prevalent is the use of invisible threats,
verbal abuses or pressure to get people to work.
It must be acknowledged that a little fear is a rather good
thing. It keeps workers in line and boosts productivity. But
excessive use of fear will backfire in the form of negative
power or resignations.
The use of a little force or pressure to make workers put in
more efforts is also healthy. Many good companies and CEOs
deliberately "stretch" their employees. Used correctly, a
benevolent dose of coercive power helps individuals to realise
their latent potential strengths. The key really lies in the
managers' judgement on people. A skill that takes time and bad
experiences to learn from.
Generally speaking, different individuals have different
threshold for coercive power or pressure. Prolonged
willingness to comply or work under pressure will show up in
the form of industrial accidents or negative power such as
subtle sabotages. But coercive lower is very potent in the
short term.
Changes in unemployment rates lifestyles, growing affluence,
increasing levels of education and so on, changes the balance
of power in organisations. In fact, because of Malaysia's
tight labour supply today, many managers who used to be
bullies before have to learn to be nice to the workers to
reduce the staff turnover.
5. EXPERT POWER:
A PERSON has expert power because of his res cognised
expertise. As a result, people show respect. And in matters
where he is the authority' others follow his advice willingly.
They subject themselves to his influence.
When an expert falters, a credibility gap emerges and people
become more wary of his instructions, and his influence
suffers.
It is useful to note that power (any form) is relative. Like
they say, "among the blind, the one-eyed Jack is King".
CONCLUSION
THE manner in which power is acquired and used in
organisations or in the homes is a rather tricky business. As
a skill it is unlikely that it can ever be taught in a
business school. But skilful application of power definitely
adds respect and status to an already effective manager.
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