TITLE : E-BUSINESS 2.0: ROADMAP TO SUCCESS.

 
Foreword xv
		New Business Models and the Creation of Wealth xv
Preface xix
        What This Book Is About xx
        Acknowledgments xxiii
 
	CHAPTER ONE		MOVING FROM E-COMMERCE
		            TO E-BUSINESS 	1
 
        Are You Ready? 3
        Linking Today's Business with Tomorrow's Technology 4
        Defining e-Business: Structural Transformation 7
        Challenging Traditional Definitions of Value 12
        Engineering the End-to-End Value Stream: e-Business Webs 19
        Harvesting the Partnerships: e-Business Core Competencies 22
        Creating the New Technoenterprise: Integrate, Integrate,
		Integrate 24
        Needed: A New Generation of e-Business Leaders 29
        Memo to the CEO 30
 
	CHAPTER 2	SPOTTING E-BUSINESS TRENDS 33
 
        Trends Driving e-Business 36
        Customer-Oriented Trends 38
        e-Service Trends 44
        Organizational Trends 50
        Employee Megatrends 53
        Enterprise Technology Trends 54
        General Technology Trends 58
        What These 20 Trends Have in Common 64
        Memo to the CEO 65
 
    CHAPTER THREE		DIGITIZING THE BUSINESS:
		                E-BUSINESS PATTERNS 67
 
        e-Business Patterns: The Structural Foundation 69
        The e-Channel Pattern 76
        The Click-and-Brick Pattern 82
        The e-Portal Pattern 87
        The e-Market Maker Pattern 91
        The Pure-E "Digital Products" Pattern 94
        Memo to the CEO 101
 
    CHAPTER FOUR		THINKING E-BUSINESS DESIGN:
    	                MORE THAN TECHNOLOGY 105
 
        The Race to Create Novel e-Business Designs 108
        Step 1: Self-Diagnosis 110
        Step 2: Reverse the Value Chain 113
        Step 3: Choose a Focus 115
        Step 4: Execute Flawlessly 119
        Lessons from e-Business Design 134
        Memo to the CEO 136
 
 
 
    CHAPTER FIVE        CONSTRUCTING THE E-BUSINESS
    		            ARCHITECTURE: ENTERPRISE APPS 139
 
        Trends Driving e-Business Architecture 142
        Problems Caused by Lack of Integration 147
        The New Era of Cross-Functional Integrated Apps 149
        e-Business Architecture Integrated Application Frameworks 163
        Memo to the CEO 166
 
 
	CHAPTER SIX			INTEGRATING PROCESSES TO
			            BUILD RELATIONSHIPS: CUSTOMER
            			RELATIONSHIP MANAGEMENT 169
 
        The Basics of Customer Relationship Management 171
        The New CRM Architecture: Organizing around the Customer 178
        Integration Requirements of the Next-Generation CRM 			
		Infrastructure 187
        Next-Generation CRM Trends 192
        A Roadmap for Managers 197
        Memo to the CEO 201
 
    CHAPTER SIX			 TRANSFORMING CUSTOMER
    		             CONTACT INTO REVENUE:
    		             SELLING-CHAIN MANAGEMENT 203
 
        The Basics of Selling-Chain Management 205
        Business Forces Driving the Need for Selling-Chain
		Management 215
    	Technology Forces Driving the Need for Selling-Chain
		Management 219
        The Universal Business Problem: Managing the Order Acquisition
		Process 224
        Elements of Selling-Chain Infrastructure 226
        Case Studies in Selling-Chain Management 233
        Memo to the CEO 237
 
    CHAPTER EIGHT		 BUILDING THE E-BUSINESS BACKBONE:
    		             ENTERPRISE RESOURCE PLANNING 239
 
        The Basics of Enterprise Resource Planning 243
        ERP Decision= Enterprise Architecture Planning 251
        ERP Use in the Real World: Three Case Studies 256
        ERP Implementation: Catching the Bull by the Horns 261
        ERP Architecture and Toolkit Evolution 265
        Memo to the CEO 269
 
 
	CHAPTER NINE		IMPLEMENTING SUPPLY CHAIN
		                MANAGEMENT AND E-FULFILLMENT 271
 
        The Basics of Supply Chain Management 274
        Internet-Enabled SCM 280
        e-Supply Chain Fusion 288
        Management Issues in e-Supply Chain Fusion 291
        The Continuing Evolution of e-Supply Chains  295
        A Roadmap for Managers 302
        Memo to the CEO 305
 
	CHAPTER TEN          DEMYSTIFYING E-PROCUREMENT:
			             BUY-SIDE, SELL-SIDE, NET MARKETS,
            			 AND TRADING EXCHANGES 307
 
        Evolution of e-Procurement Models 309
		Evolution of Procurement Processes 322
		e-Procurement Infrastructure: Integrating Ordering,
        Fulfillment, and Payment 326
		e-Procurement Analysis and Administration Applications 331 	
		Marketplace Enablers 333
		A Roadmap for e-Procurement Managers 337
		Memo to the CEO 346
 
    CHAPTER ELEVEN		BUSINESS INTELLIGENCE:
    	                THE NEXT GENERATION OF
		                KNOWLEDGE MANAGEMENT 349
 
        Evolution of Knowledge Management (KM) Applications 351
        Elements of Business Intelligence Applications 360
        Business Intelligence Applications in the Real World 369
        Technical Elements of the Business Intelligence Framework 374
        Core Technologies: Data Warehousing 376
        A Roadmap for Managers 379
        Memo to the CEO 381
 
 
	CHAPTER TWELVE		DEVELOPING THE E- BUSINESS DESIGN:
		                STRATEGY FORMULATION 385
 
        Roadmap to Moving Your Company into e-Business 388
        Case Study of e-Business Design in Action: E*TRADE 415
        Memo to the CEO 420
 
    CHAPTER THIRTEEN	TRANSLATING E-BUSINESS
 	                    STRATEGY INTO ACTION:
         		        E-BLUEPRINT FORMULATION 423
 
         Setting the Stage for e-Blueprint Planning 425
         Basic Phases of e-Blueprint Planning 433
         Communicate, Communicate, Communicate 452
         The Serious Business of e-Business Blueprint Planning 453
         Memo to the CEO 458
 
    CHAPTER FOURTEEN     MOBILIZING THE ORGANIZATION:
                 		 TACTICAL EXECUTION 461
 
        Roadmap to Tactical Execution 463
        Tactical e-Project Management 466
        e-Development Process 471
        Infostructure Management 485
        Adoption Management 491
        Measurement for Learning and Improvement 493
        Memo to the CEO 494
 
    Endnotes 497
    Index 505