TITLE : E-BUSINESS 2.0: ROADMAP FOR SUCCESS.

 
 
    Foreword	 xv
         New Business Models and the Creation of Wealth	 xv
 
    Preface	 xix
         What This Book Is About	 xx
         Acknowlediments	 xxiii
 
 
CHAPTER	 ONE		MOVING FROM E-COMMERCE TO E-BUSINESS 	1
 
        Are You Ready? 3
        Linking Today's Business with Tomorrow's Technology 4
        Defining e- Business: Structural Transformation 7
        Challenging Traditional Definitions of Value 12
        Engineering the End-to-End Value Stream: e-Business Webs 19
        Harvesting the Partnerships: e- Business Core Competencies 22
        Creating the New Technoenterprise: Integrate, Integrate, 	
			Integrate 24
        Needed: A New Generation of e-Business Leaders 29
        Memo to the CEO 30
 
 
CHAPTER	 TWO		SPOTTING E-BUSINESS TRENDS	 33
 
        Trends Driving e-Business 36
        Customer-Oriented Trends 38
        e-Service Trends 44
        Organizational Trends 50
        Employee Megatrends 53
        Enterprise technology Trends 54
        General Technology Trends 58
        What These 20 Trends Have in Common 64
        Memo to the CEO, 65
 
 
CHAPTER	 THREE		DIGITIZING THE BUSINESS:
					E-BUSINESS PATTERNS,	 67
 
        e-Business Patterns: The Structural Foundation 69
        The e-Channel Pattern 76
        The Click-and-Brick Pattern 82
        The e-Portal Pattern 87
        The e-Market Maker Pattern 91
        The Pure-E "Digital Products" Pattern 94
        Memo to the CEO 10 1
 
 
CHAPTER	 FOUR	THINKING E- BUSINESS DESIGN:
                MORE THAN TECHNOLOGY	 105
 
        The Race to Create Novel e-Business Designs 108
        Step 1:	Self-Diagnosis 110
        Step 2: Reverse the Value Chain 113
        Step 3: Choose a Focus 115
        Step 4: Execute Flawlessly 119
        Lessons from e-Business Design 134
        Memo to the CEO 136
 
 
CHAPTER	 FIVE	CONSTRUCTING THE E-BUSINESS
	            ARCHITECTURE: ENTERPRISE APPS 139
 
        Trends Driving e-Business Architecture 142
        Problems Caused by Lack of Integration 147
        The New Era of Cross-Functional Integrated Apps 149
        e-Business Architecture= Integrated Application Frameworks 163
        Memo to the CEO 166
 
 
CHAPTER	 SIX	INTEGRATING PROCESSES TO BUILD
				RELATIONSHIPS: CUSTOMER RELATIONSHIPMANAGEMENT	 169
 
    The Basics of Customer Relationship Management 171
    The New CRM Architecture: Organizing around the Customer    178
    Integration Requirements of the Next-Generation CRM
		Infrastructure 187
    Next-Generation CRM Trends 192
    A Roadmap for Managers 197
    Memo to the CEO 201
 
 
CHAPTER	SEVEN	TRANSFORMING CUSTOMER CONTACT INTO REVENUE:
		        SELLING-CHAIN MANAGEMENT	 203
 
    The Basics of Selling-Chain Management 205
    Business Forces Driving the Need for Selling-Chain Management 215
    Technology Fbrces Driving the Need for Selling-Chain Management
219
    The Universal Business Problem: Managing the Order Acquisition
		Process 224
    Elements of Selling-Chain Infrastructure 226
    Case Studies in Selling-Chain Management 233
    Memo to the CEO 237
 
 
CHAPTER	 EIGHT 		BUILDING THE E-BUSINESS,BACKBONE: ENTERPRISE 	
					RESOURCE PLANNING	 239
 
    The Basics of Enterprise Resource Planning 243
    ERP Decision= Enterprise Architecture Planning 251
    ERP Use in the Real World: Three Case Studies 256
    ERP Implementation: Catching the Bull by the Horns 261
    ERP Architecture and Toolkit Evolution 265
    Memo to the CEO 269
 
 
CHAPTER	 NINE		IMPLEMENTING SUPPLY CHAIN MANAGEMENT
					AND E-FULFILLMENT 271
 
        The Basics of Supply Chain Management 274
        Internet-Enabled SCM 280
        e-Supply Chain Fpsion 288
        Management Issues in e-Supply Chain Fusion 291
        The Continuing Evolution of e-Supply Chains 295
        A Roadmap for Managers 302
        Memo to the CEO 305
 
 
CHAPTER	 TEN		DEMYSTIFYING E-PROCUREMENT: BUY-SIDE,
					SELL-SIDE, NET MARKETS, AND
					TRADING EXCHANGES	 307
 
        Evolution of e-Procurement Models 309
		Evolution of Procurement Processes 322
		e-Procurement Infrastructure: Integrating Ordering,
	        Fulfillment, and Payment 326
		e-Procurement Analysis and Administration Applications 331 	
		Marketplace Enablers 333
		A Roadmap for e-Procurement Managers 337
		Memo to the CEO 346
 
 
CHAPTER	 ELEVEN		 BUSINESS INTELLIGENCE: THE NEXT
					 GENERATION OF KNOWLEDGE MANAGEMENT	 349
 
        Evolution of Knowledge Management (KM) Applications 351
        Elements of Business Intelligence Applications 360
        Business Intelligence Applications in the Real World 369
        Technical Elements of the Business Intelligence Framework 374
        Core Technologies: Data Warehousing 376
        A Roadmap, for Managers 379
        Memo to the CEO 381
 
 
CHAPTER	TWELVE		 	 DEVELOPING THE E-BUSINESS DESIGN:
			             STRATEGY FORMULATION	 385
 
        Roadmap to Moving Your Company into e-Business 388
        Case Study of e-Business Design in Action: E*TRADE 415
        Memo to the CEO 420
 
 
CHAPTER	 THIRTEEN		TRANSLATING E-BUSINESS STRATEGY
						INTO ACTION: E-BLUEPRINT FORMULATION	 423
 
         Setting the Stage for e-Blueprint Planning 425
         Basic Phases of e-Blueprint Planning 433
         Communicate, Communicate, Communicate 452
         The Serious Business of e-Business Blueprint Planning 453
         Memo to the CEO 458
 
 
CHAPTER	 FOURTEEN		 MOBILIZING THE ORGANIZATION: TACTICAL 		
						 EXECUTION	 461
 
         Roadmap to Tactical Execution 463
         Tactical e-Project Management 466
         e-Development Process 471
         Infostructure Management 485
         Adoption Management 491
         Measurement for Learning and Improvement 493
         Memo to the CEO 494
 
 
Endnotes	 497
 
Index		 505