STRATEGIC MARKETING PROBLEMS: CASES AND COMMENTS. 7TH ED.
TITLE :
STRATEGIC MARKETING PROBLEMS: CASES AND COMMENTS. 7TH ED. 
Material Type      :  Books
Aquisition Number  :  9627
DDC Ref            :  658.802
Initial            :  KER
Publisher          :  PRENTICE HALL
Country            :  NEW JERSEY, USA
Year Of Publishing :  1995
Number Of Pages    :  738
Price (RM)         :  0
Location           :  KL Office
Redspot            :  No
CATEGORY(S)
  1. MARKETING
SUBJECT(S)
    -
TOPIC(S)
    -
AUTHOR(S)
  1. KERIN, ROGER A.
  2. PETERSON, ROBERT A.
Alphabet List | Index | Preface | ToC | Book Status | Reservation |
BOOKS RESOURCE
Malaysian Institute Of Management
Kuala Lumpur, Petaling Jaya, Pulau Pinang, Johor Bahru and Miri