CASES IN ADVERTISING AND COMMUNICATIONS MANAGEMENT 3RD ED.
TITLE :
CASES IN ADVERTISING AND COMMUNICATIONS MANAGEMENT 3RD ED.

Material Type      :  Books
Aquisition Number  :  6731
DDC Ref            :  659.1
Initial            :  GRE
Publisher          :  PRENTICE-HALL
Country            :  NEW JERSEY, USA
Year Of Publishing :  1992
Number Of Pages    :  681
Price (RM)         :  207
Location           :  KL Office
Redspot            :  No

CATEGORY(S)
  1. MANAGEMENT

SUBJECT(S)
    -

TOPIC(S)
    -

AUTHOR(S)
  1. GREYSER, STEPHEN A.
  2. KOPP, ROBERT J.

Alphabet List | Index | Preface | ToC | Book Status | Reservation |

BOOKS RESOURCE
Malaysian Institute Of Management
Kuala Lumpur, Petaling Jaya, Pulau Pinang, Johor Bahru and Miri