GLOBAL BRAND INTEGRITY MANAGEMENT: HOW TO PROTECT YOUR PRODUCT IN TODAY'S COMPETITIVE ENVIRONMENT.
TITLE :
GLOBAL BRAND INTEGRITY MANAGEMENT: HOW TO PROTECT YOUR PRODUCT IN TODAY'S COMPETITIVE ENVIRONMENT. 
Material Type      :  Books
Aquisition Number  :  15106
DDC Ref            :  658.827
Initial            :  POS
Publisher          :  MCGRAW-HILL
Country            :  NEW YORK, USA.
Year Of Publishing :  2008
Number Of Pages    :  309
Price (RM)         :  160
Location           :  KL Office
Redspot            :  No
CATEGORY(S)
  1. PRODUCT MANAGEMENT
SUBJECT(S)
    -
TOPIC(S)
    -
AUTHOR(S)
  1. POST, RICHARD S.
  2. POST, PENELOPE N.
Alphabet List | Index | Preface | ToC | Book Status | Reservation |
BOOKS RESOURCE
Malaysian Institute Of Management
Kuala Lumpur, Petaling Jaya, Pulau Pinang, Johor Bahru and Miri