BASIC MARKETING: A GLOBAL-MANAGERIAL APPROACH. 14TH ED.
| TITLE :
BASIC MARKETING: A GLOBAL-MANAGERIAL APPROACH.
14TH ED.
|
|---|
Material Type : Books
Aquisition Number : 15045
DDC Ref : 658.8
Initial : PER
Publisher : MCGRAW-HILL/IRWIN
Country : BOSTON, USA
Year Of Publishing : 2002
Number Of Pages : 815
Price (RM) : 0
Location : KL Office
Redspot : No
CATEGORY(S)
- MARKETING
SUBJECT(S)
-
TOPIC(S)
-
AUTHOR(S)
- PERREAULT, WILLIAM D. JR.
- MCCARTHY, E.JEROME.
Alphabet List |
Index |
Preface |
ToC |
Book Status |
Reservation |
BOOKS RESOURCE
Malaysian Institute Of Management
Kuala Lumpur, Petaling Jaya, Pulau Pinang, Johor Bahru and Miri